Decide where to Place ads to Increase Advertising Revenue with HeatMap Wordpress Plugin

In my previous article I shared few tips on increasing the advertising revenue by increasing CPC. If you are still not satisfied with your Advertising earnings then you may not be placing the advertisements at right place. It is extremely important for webmasters to wisely figure out the optimum location that can increase CTR. Increase in CTR will eventually increase your advertising earnings as well. You can refer to the tutorial that suggests you how to blend the ads into your blog. Sometimes even Google’s instruction on placing ads does not help much.

If your blog or website is on wordpress then you are lucky enough. You need not to fiddle with code and search for tips to find the right spot for the ads. HeatMap WordPress plugin may do wonders for you. This plugin will help you to analyze where people click on your site. As the result you will discover where better to place banners, how to organize navigation, where to put advertisements like Google AdSense and more. The heatmap of clicks can show you what works – which links people did find and click on.

How to Install HeatMap Wordpress Plugin?

1. Download HeatMap plugin from here.
2. Upload plugin to your /wp-content/plugins/ directory.
3. Activate the plugin through the ‘Plugins’ menu in WordPress.
4. Set permission to 777 or 666 for /wp-content/plugins/heatmap/cache folder.

After you activated plugin, go to main page of your blog. If you are authenticated as administrator, at the top you will see small arrow.

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Tagged as: Adsense, CPC, CTR, Google Adsense, heatmap